Taco Bell Testing Monthly Taco Subscription Feature

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  • Taco Bell loyalists just received a new way to binge some grub. 
  • A new subscription service called the Taco Lover's Pass is being tested in Tucson, Arizona. 
  • With the pass, customers can order one crunchy taco, soft taco, spicy potato soft taco, or Doritos Locos taco a day for a month for the low cost of between $5 and $10. 
  • Taco Bell hopes this encourages more people to use its app because pass holders will need to utilize it to order the food. 
  • The app also makes it easier to customize tacos so they can be to your liking. 

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