- In honor of Grilled Cheese Day (April 12th) Kraft is giving you the chance to relive your most deliciously melted cheese memories - by creating grilled cheese- scented incense.
- You won't be able to fill your home with the scent of melted American cheese just by dropping by your local grocery store's dairy section. Kraft Singles Grilled Cheese-cense isn't for sale. It's for only the most enthusiastic grilled cheese fan.
- Want to win some Cheese-cense? Just send out a tweet using the hashtags #BreatheCheesy and #Sweepstakes from today, April 12th until April 15th for your chance to win.
- It's that easy. You don't even have to stress over cutting off your grilled cheese's burnt edges for a picture. There are only 1,000 Cheese-cense sticks up for grabs, though. Learn more at GrilledCheesecense.com