- Bud Light is ready to get some cheeks in those arena seats by announcing the "biggest sports ticket giveaway in the history of mankind", the Bud Light Summer Stimmy.
- Bud Light is giving away 100,000 tickets to sporting events nationwide, including tickets to see NFL and MLB games. Tickets for concerts and festivals will also be given away, too.
- The beer maker's $10 million stimulus package is being "overseen" by NFL star Rob Gronkowski, who is acting Bud Light Secretary of Summer. Veep star Sam Richardson is the Chief Bud Light Summer Stimmy Bill Reader.
- Bud Light bosses said the company should be able to "distribute" its Summer Stimmy benefits between May and July.
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